What’s the history of Customer Success? Ever wondered where it all started? Customer Success is not just a buzzword anymore. Most successful SaaS/Tech companies have an army of Customer Success Managers who are working round the clock. Ensuring that their customers get the maximum value out of their product. Back… Read More »History of Customer Success – Storytime
How important is Customer Success? Why do we need it now when it didn’t exist 10 years ago? As SaaS products get more complex with each passing day, a company needs to fill in the gap between the benefits that was promised to the customer by marketing and sales team… Read More »Why Customer Success?
Gone are the days where a company was tied up to complex contracts. As more and more businesses move to using subscription based SaaS services and while switching costs of moving from one business to another has reduced substantially, user adoption and satisfaction has become one of the most important… Read More »What Is Customer Success?